The Work - Classic

Nike 'Panna'

Nike sponsors a football/soccer tournament in Amsterdam called Panna, a one-on-one, king-of-the-cage competition in which the main aim is to humiliate the other guy. Last year the tournament drew an international crowd, encouraged - we like to believe - by this print campaign.

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HypoVereinsBank Launch

Why would a bank in Germany appoint an advertising agency in Holland? Because smart clients understand that good ideas travel. Our pitch was based on a simple human insight: everyone worries about money. This 1998 launch campaign made a huge impact with consumers, bringing the newly-merged bank more recognition than the client had thought possible, and bringing us to the attention of other clients including Siemens and Vodafone.

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Coca-Cola 'Euro 96'

Our relationship with Coca-Cola began with this campaign to promote their sponsorship of Euro 96.

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Nike 'Stamps'

For decades kids collected cards and stickers featuring the world's greatest footballers. Then in 1998 we introduced the idea of collectable footballing stamps.

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Benelli Scooters

Anyone who's been to Italy will know how much the kids love their scooters. But nobody had much love for Benelli until we helped revive their brand.

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Nike 'Air Mercurial'

How to dramatise the impact of a new football boot? Here's one way.

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Nike 'Snake'

This gorgeously executed painting shows Inter Milan's mascot hunting down the mascots of their rival teams.

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Nike 'Maraton de Sevilla'

A simple visual is worth a thousand words of copy. This little charmer was conceived and illustrated by our resident maestro Alvaro.

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Nike 'Atlanta 96'

We dedicate this print campaign to photocopiers everywhere.

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Nike 'Product Leadership'

This pan-European print campaign highlighted Nike's best shoes by category. It's from 1996 but it still looks fresh, if we do say so ourselves.

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    Photos from 2006.

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